SEO / SEA / SMO management

Why do you need a powerful SEO strategy?

Quite simply because a high ranking boosts visibility, creates more traffic, and thus increases your chances of reaching prospects and customers and making transformation easier (into sales or leads).

To be efficient, it is important that your site embrace a tailored SEO strategy. To find out if your strategy is “SEO-optimized” (without being over-optimized, which would have the opposite effect than expected), our webmarketing consulting team can run a complete audit of your site.

Depending on the keywords that you want to use to rank your pages highly and on your goals (visits, conversion, notoriety), we adapt our recommendations in terms of: accessibility, site structure, linking, tags, loading speed, content creation (dedicated articles, setting up and animating a blog attached to your website).

To boost your visibility, we suggest you consider sponsored articles, paid ads (search), display campaigns (retargeting in particular).

Objective lead generation and visibility

The IDAIA Group is specialized in data and marketing activation; this means that we can also set up landing pages and business-oriented forms (lead generation).

We complete the system with a service of community management in order to improve your visibility on social networks.